MARKET RESEARCH |
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Market research is the process of systematic gathering, recording and analyzing of data about customers, competitors and the market. Market research can help create a business plan, launch a new product or service, fine tune existing products and services, expand into new markets etc. It can be used to determine which portion of the population will purchase the product/service, based on variables like age, gender, location and income level. It can be found out what market characteristics your target market has. With market research companies can learn more about current and potential customers.
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PRODUCT SAFETY |
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The Consumer Product Safety Commission (CPSC) is an independent agency of the U.S. federal government created in 1972 through the Consumer Safety Act to protect against unreasonable risks of injuries associated with consumer products. As of 2005 its chairman is Hal Stratton, a Republican. The two other commissioners on the three-member board are (as of February 2006) Thomas Hill Moore (Democrat) and Nancy Nord (Republican).
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