ADVERTISING |
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Firms in the advertising and public relations services industry prepare advertisements for other companies and organizations and design campaigns to promote the interests and image of their clients. This industry also includes media representativesÂfirms that sell advertising space for publications, radio, television, and the Internet; display advertisersÂbusinesses engaged in creating and designing public display ads for use in shopping malls, on billboards, or in similar media; and direct mail advertisers. A firm that purchases advertising time (or space) from media outlets, thereafter reselling it to advertising agencies or individual companies directly, is considered a media buying agency. Divisions of companies that produce and place their own advertising are not considered part of this industry.
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AFFILIATE MARKETING |
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Affiliate Marketing is a popular method of promoting web businesses in which an affiliate is rewarded for every visitor, subscriber and/or customer provided through his efforts. It is a modern variation of the practice of paying finder's-fees for the introduction of new clients to a business. Compensation may be made based on a certain value for each visit (Pay per click), registrant (Pay per lead), or a commission for each customer or sale (Pay per Sale), or any combination.
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AFFIRMATIVE ACTION |
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Affirmative action (U.S. English), or positive discrimination (British English), is a policy or a program aimed at increasing the representation of members of groups that have traditionally been discriminated against. This typically focuses on education, employment, government contracting, health care, or social welfare.
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AGE DISCRIMINATION |
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Ageism is bias against a person or group on the grounds of age. When that bias is the primary motivation behind acts of discrimination against that person or group, then those acts constitute age discrimination.
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AGRICULTURE |
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Agriculture (a term which encompasses farming) is the art, science or practice of producing food, feed, fiber and many other desired goods by the systematic raising of plants and animals. Agri is from Latin ager ("a field"), and culture is from Latin cultura, meaning "cultivation" in the strict sense of tillage of the soil. Thus a literal reading of the English word yields tillage of the soil of a field. In actual usage, Agriculture denotes a broad array of activities essential to food and material production, including all techniques for raising and processing livestock (see Animal husbandry) no less than those essential to crop planting and harvesting.
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AIR QUALITY |
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Air quality generally refers to either the outdoor and indoor air quality standards set by the US Government that determines the acceptable levels of certain gaseous emissions.
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ARBITRATION / MEDIATION |
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Arbitration is a form of mediation or conciliation, where the mediating party is given power by the disputant parties to settle the dispute by making a finding. In practice arbitration is generally used as a substitute for judicial systems, particularly when the judicial processes are viewed as too slow, expensive or biased. Arbitration is also used by communities which lack formal law, as a substitute for formal law.
Mediation consists of a process of alternative dispute resolution in which a (generally) neutral third party, the mediator, using appropriate techniques, assists two or more parties to help them negotiate an agreement, with concrete effects, on a matter of common interest. More generally speaking, the term "mediation" covers any activity in which an impartial third party (often a professional) facilitates an agreement on any matter in the common interest of the parties involved.
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ARCHITECTURE |
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Architecture (from Latin, architectura and ultimately from Greek, αρχιτεκτων, "a master builder", from αρχι- "chief, leader" and τεκτων, "builder, carpenter")[1] is the art and science of designing buildings and structures. A wider definition would include within its scope the design of the total built environment, from the macrolevel of town planning, urban design, and landscape architecture to the microlevel of creating furniture. Architectural design usually must address both feasibility and cost for the builder, and function and aesthetics for the user.
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AUDIO / VIDEO |
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Sound recording and reproduction is the electrical or mechanical re-creation and/or amplification of sound, often as music. This involves the use of Audio components such as microphones, recording devices and loudspeakers. From early beginnings with the invention of the Phonograph using purely mechanical techniques, the field has advanced with the invention of electrical recording, the mass production of the 78, the Magnetic wire recorder followed by the Tape recorder,the Microgroove recording, and the LP record. The invention of the Compact cassette in the 1960's, followed by the Walkman, gave a major boost to the mass distribution of music recordings, and the invention of Digital recording and the Compact disc in 1983 brought massive improvements in ruggedness and quality. The most recent developments have been in Digital audio players like the Apple iPod.
Video is the technology of capturing, recording, processing, transmitting, and reconstructing moving pictures, typically using celluloid film, electronic signals, or digital media, primarily for viewing on television or computer monitors.
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BANK COMPLIANCE |
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Compliance requirements are a series of directives established by United States federal government agencies that summarize hundreds of federal laws and regulations applicable to Federal assistance.
Bank regulations are a form of government regulation which subject banks to certain requirements, restrictions and guidelines, aiming to uphold the soundness and integrity of the financial system.
A bank is an institution that provides financial service, particularly taking deposits and extending credit.
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BANKING |
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A bank is an institution that provides financial service, particularly taking deposits and extending credit.
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BANKING REGULATION |
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Bank regulations are a form of government regulation which subject banks to certain requirements, restrictions and guidelines, aiming to uphold the soundness and integrity of the financial system.
A bank is an institution that provides financial service, particularly taking deposits and extending credit.
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BICYCLE HELMETS |
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A bicycle helmet is designed to provide head protection for cyclists. Helmets are most suitable for preventing injury in straight falls, and for reducing friction related damage to the head. Modern bicycle helmets were first developed in the 1970s.
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BUILDING INSPECTION |
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Construction and building inspectors examine buildings, highways and streets, sewer and water systems, dams, bridges, and other structures to ensure that their construction, alteration, or repair complies with building codes and ordinances, zoning regulations, and contract specifications. Building codes and standards are the primary means by which building construction is regulated in the United States for the health and safety of the general public. National model building codes are published by the International Code Council (ICC), although many localities have additional ordinances and codes that modify or add to the National model codes. To monitor compliance with regulations, inspectors make an initial inspection during the first phase of construction and follow up with further inspections throughout the construction project. However, no inspection is ever exactly the same. In areas where certain types of severe weather or natural disasterssuch as earthquakes or hurricanesare more common, inspectors monitor compliance with additional safety regulations designed to protect structures and occupants during those events.
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BUILDING SURVEYING |
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Surveying is the technique and science of accurately determining the terrestrial or 3D space position of points and the distances and angles between them. These points are usually, but not exclusively, associated with positions on the surface of the Earth, and are often used to establish land maps and boundaries for ownership or governmental purposes. In order to accomplish their objective, surveyors use elements of geometry (latin: measuring the Earth), of engineering, mathematics, physics, and law.
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CANCER - GENERAL |
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Cancer is a class of diseases or disorders characterized by uncontrolled division of cells and the ability of these cells to invade other tissues, either by direct growth into adjacent tissue through invasion or by implantation into distant sites by metastasis. This unregulated growth is caused by damage to DNA, resulting in mutations to genes that encode for proteins controlling cell division. Many mutation events may be required to transform a normal cell into a malignant cell. These mutations can be caused by chemicals or physical agents called carcinogens, by close exposure to radioactive materials, or by certain viruses that can insert their DNA into the human genome. Mutations occur spontaneously, or are passed down generations as a result of germ line mutations.
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CEMENT / CONCRETE |
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Cement is a material for bonding stone or brick. The term cement is most commonly used to refer more specifically to powdered materials which develop strong adhesive qualities when combined with water. These materials are more properly known as hydraulic cements. Hydraulic limes, natural pozzolana and Portland cements are the more common hydraulic cements, with portland cement being the most important in construction. Gypsum plaster and common lime are not hydraulic cements. Cement is an important ingredient in concrete.
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CHECK KITING |
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Check kiting is any sort of fraud that involves drawing out money from a bank account that does not have sufficient funds to cover the check. It is typically achieved by taking advantage of the float, the time between the negotiation of the check and its clearance at the check-writer's bank. This fraud is also known as paper hanging and carries a heavier pejorative connotation. Before the passage of the Check Clearing for the 21st Century Act, when checks could take 3 or more days to clear, playing the float was fairly common practice in otherwise-honest low-income families who encountered emergencies right before payday.
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COASTAL WETLANDS |
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In physical geography, a wetland is an environment "at the interface between truly terrestrial ecosystems...and truly aquatic systems...making them different from each yet highly dependent on both" (Mitsch & Gosselink, 1986). In essence, wetlands are ecotones.
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COPYRIGHT - GENERAL |
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Copyright is a set of exclusive rights granted by governments to regulate the use of a particular expression of an idea or information. At its most general, it is literally "the right to copy" an original creation. In most cases, these rights are of limited duration. The symbol for copyright is ©.
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CORROSION EVALUATIONS |
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Corrosion is deterioration of intrinsic properties in a material due to reactions with its environment. Weakening of steel due to oxidation of the iron atoms is a well-known example of electrochemical corrosion. This type of damage usually affects metallic materials, and typically produces oxide(s) and/or salt(s) of the original metal. Corrosion also includes the dissolution of ceramic materials and can refer to discoloration and weakening of polymers by the sun's ultraviolet light.
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E-COMMERCE |
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Electronic Commerce (also referred to as EC, e-commerce eCommerce or ecommerce) consists primarily of the distributing, buying, selling, marketing and servicing of products or services over electronic systems such as the Internet and other computer networks.
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ENERGY |
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Energy is the ability to do work. It may express itself in different forms; kinetic and potential energy and the ability to do mechanical work; thermal, chemical and electromagnetic energy; nuclear energy, and various other forms. Power is the time rated expenditure of energy.
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ENGINEERING - AUTOMATION |
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Automation (ancient Greek: = self dictated) or industrial automation or numerical control is the use of control systems such as computers to control industrial machinery and processes, replacing human operators. In the scope of industrialization, it is a step beyond mechanization, where human operators are provided with machinery to assist them with the physical requirements of work.
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ENGINEERING - CONTROL SYSTEMS |
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Control engineering is the engineering discipline that focuses on the mathematical modelling systems of a diverse nature, analysing their dynamic behaviour, and using control theory to make a controller that will cause the systems to behave in a desired manner.
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ENGINEERING - FORENSIC |
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Forensic engineering is the investigation of materials, products, structures or components that fail or do not operate/function as intended. A criminal aspect is possible in any investigation but is not always the case; civil cases are much more common. Generally the purpose of a forensic engineering investigation is to locate cause or causes of failure with a view to improve performance or life of a component. It can also involve investigation of intellectual property claims, especially patents. Methods used in forensic investigations include reverse engineering, inspection of witness statements, a working knowledge of current standards, as well as examination of the failed component itself. The fracture surface of a failed product can reveal much information on how the item failed and the loading pattern prior to failure.
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ENGINEERING - GENERAL |
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Engineering is the application of scientific and technical knowledge to solve human problems. Engineers use imagination, judgement and reasoning to apply science, technology, mathematics, and practical experience. The result is the design, production, and operation of useful objects or processes.
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EXPERT WITNESS SALES |
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An expert witness is a witness, who by virtue of education, or profession, or experience, is believed to have special knowledge of his subject beyond that of the average person, sufficient that others may officially (and legally) rely upon his opinion.
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FORENSIC LOCKSMITH |
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Practitioners in the lock trade are called locksmiths. Although fitting of keys to replace lost keys to automobiles and homes and the changing of keys for homes and businesses to maintain security are still an important part of locksmithing, locksmiths today are primarily involved in the recommendation and installation of higher quality locksets and the design, implementation and management of keying and key control systems. Most locksmiths are also involved in electronic lock servicing, such as making keys for transponder-equipped vehicles and the implementation and application of access control systems protecting individuals and assets for many large institutions.
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HEARING LOSS |
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A hearing impairment is a decrease in one's ability to hear (i.e. perceive auditory information). While some cases of hearing loss are reversible with medical treatment, many lead to a permanent disability (often called deafness).
If the hearing loss occurs at a young age, interference with the acquisition of spoken language and social development may occur. Hearing aids and cochlear implants may alleviate some of the problems caused by hearing impairment, but are often insufficient. People who have hearing impairments, especially those who develop a hearing problem later in life, often require support and technical adaptations as part of the rehabilitation process.
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HORTICULTURE |
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The Latin words hortus (garden plant) and cultura (culture) together form horticulture, classically defined as the culture or growing of garden plants. Horticulturists work in plant propagation, crop production, plant breeding and genetic engineering, plant biochemistry, plant physiology, and the storage, processing, and transportation of fruits, berries, nuts, vegetables, flowers, trees, shrubs, and turf. They improve crop yield, quality, nutritional value, and resistance to insects, diseases, and environmental stresses. Genetics is also used as a valuable tool in the development of plants that can synthesize chemicals for fighting disease (including cancers).
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HVAC - HEAT VENTITATION AIR CONDITIONING |
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HVAC (pronounced either "H-V-A-C" or, occasionally, "H-VAK") is an initialism/acronym that stands for "heating, ventilation and air-conditioning". This is sometimes referred to as climate control.
These three functions are closely interrelated, as they control the temperature and humidity of the air within a building in addition to providing for smoke control, maintaining pressure relationships between spaces, and providing fresh air for occupants. In modern building designs, the design, installation and control systems of these functions are integrated into a single "HVAC" system.
The term air handler can mean a whole unit including the blower, heating and cooling elements, filter racks or chamber and dampers, but not including the ductwork through the building.
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HYDROLOGY |
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Hydrology (from Greek: Yδρoλoγια, Yδωρ+Λoγos, Hydrologia, the "study of water") is the study of the movement, distribution, and quality of water throughout the Earth, and thus addresses both the hydrologic cycle and water resources. A practitioner of hydrology is a hydrologist, working within the fields of either earth or environmental science, or civil and environmental engineering.
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INCENTIVE TRAVEL |
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Find INCENTIVE TRAVEL experts and consultants for INCENTIVE TRAVEL litigation support. Available to be INCENTIVE TRAVEL expert witnesses and provide INCENTIVE TRAVEL forensic consulting in INCENTIVE TRAVEL litigation, in addition prepare INCENTIVE TRAVEL expert witness reports for use in deposition and/or in-court trial testimony.
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INDOOR AIR QUALITY (IAQ) |
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Indoor Air Quality (IAQ) deals with the content of interior air that could affect health and comfort of building occupants. The IAQ may be compromised by microbial contaminants (mold, bacteria), chemicals(such as carbon monoxide,radon}, allergens, or any mass or energy stressor that can induce health effects. Often it is perceived that outdoor air is polluted, but indoor air is acceptable. Scientific studies illustrate the falsity of this perception, and, in fact, indoor air is often a greater health hazard than the corresponding outdoor setting.
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INDUSTRIAL AUTOMATION |
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Automation (ancient Greek: = self dictated) or industrial automation or numerical control is the use of control systems such as computers to control industrial machinery and processes, replacing human operators. In the scope of industrialization, it is a step beyond mechanization. Whereas mechanization provided human operators with machinery to assist them with the physical requirements of work, automation greatly reduces the need for human sensory and mental requirements as well.
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INDUSTRIAL ENGINEERING |
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Industrial engineering is the engineering discipline that concerns the design, development, improvement, implementation and evaluation of integrated systems of people, knowledge, equipment, energy, material and process. Industrial engineering draws upon the principles and methods of engineering analysis and synthesis, as well as mathematical, physical and social sciences together with the principles and methods of engineering analysis and design to specify, predict and evaluate the results to be obtained from such systems. Industrial engineers work to eliminate wastes of time, money, materials, energy and other resources.
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INFORMATION SYSTEMS |
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As an area of study it is commonly referred to as information technology management. The study of information systems is usually a commerce and business administration discipline, and frequently involves software engineering, but also distinguishes itself by concentrating on the integration of computer systems with the aims of the organization. The area of study should not be confused with computer science which is more theoretical in nature and deals mainly with software creation, or computer engineering, which focuses more on the design of computer hardware.
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INTELLECTUAL PROPERTY - ANALYSIS |
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In law, intellectual property (IP) is a broad entitlement extending the concept of property beyond its materialist definitions to include information, ideas, and other intangible assets in their expressed form. Depending on jurisdiction, IP rights generally enable the holder to exercise exclusive rights over the the subject matter (or "work") of the IP using copyright, patent, trademark, industrial design right and similar legal protections. The term reinforces that such works are the product of the mind or intellect and that any rights may be protected at law in the same way as any other form of property.
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INTELLECTUAL PROPERTY - LICENSING |
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In law, intellectual property (IP) is a broad entitlement extending the concept of property beyond its materialist definitions to include information, ideas, and other intangible assets in their expressed form. Depending on jurisdiction, IP rights generally enable the holder to exercise exclusive rights over the the subject matter (or "work") of the IP using copyright, patent, trademark, industrial design right and similar legal protections. The term reinforces that such works are the product of the mind or intellect and that any rights may be protected at law in the same way as any other form of property.
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INTERNET |
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The Internet, or simply the Net, is the publicly accessible worldwide system of interconnected computer networks that transmit data by packet switching using a standardized Internet Protocol (IP). It is made up of thousands of smaller commercial, academic, domestic, and government networks. It carries various information and services, such as electronic mail, online chat, and the interlinked Web pages and other documents of the World Wide Web.
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ISO 9000 |
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ISO 9000 is an ISO standard for Quality Management Systems.
ISO 9000 was developed from the British Standards Institution's BS 5750. The ISO 9000 standard is maintained by ISO (the International Organization for Standardization) and administered by accreditation and certification bodies. It is widely used in manufacturing, although high costs and difficulties with i | |
